People are spending more and more time on the Internet. BML offers display advertising on the directories it develops, hosts and maintains for newspaper and media-group partners. These display ads put the SMB clients’ message in front of local consumers online whether they view that message using a desktop, laptop or mobile device. Banner ads are strategically placed through the directories and on various websites to reach the targeted audience for each SMB client. BML’s advertising team optimizes the SMB client’s budget by optimizing each ad campaign’s performance to bring prospects to the SMB client’s website cost-effectively. BML tracks all activity from each SMB client’s advertising campaign including ad impressions, website visits and more. This information is captured and available through BML’s dashboard in easy-to-read online reports, which are accessible 24 hours a day, 7 days a week and 365 days a year.